This role provides that vital media relations, influencer and admin support to the account teams, usually working into a experienced account executive or account manager. Perfect for someone with some experience of PR already and really looking to learn and grow in a creative comms environment.
Ultimately, we’re looking for you to be enthusiastic and proactive in:
- Reading the papers and key websites every day flagging relevant stories and writing short synopsis on articles
- Drafting assets including press releases, influencer briefs, website copy and more, and to ensure its as client ready as possible for senior team to review
- Keeping up to date on what’s happening across your client accounts, their products, industry, trends and relevant media/influencers – really getting to understand their business
- A key part of your role will be speaking to media, selling in stories we’re working on, placing products on their pages/website for reviews – and above all, having a real hunger for getting coverage
- Taking responsibility to track and report on all coverage and social posts, including working out formulas and using excel
- Likewise, you’ll be responsible for drafting agendas, monthly reports and other forms of account admin to help keep the work on track and the client updated
- Overseeing the design, print or production of media or social materials
- And there will probably be varied tasks like sourcing props for photoshoots or competition prizes, or identifying influencers with two left feet or holding someone’s dog at an event (!)
- Being able to manage and motivate yourself to produce high quality work and meet deadlines, and be proactive in suggesting ways to continually improve ways of working
- Providing seamless support to Account Executives / Account Managers where needed. In general, being as helpful as possible in moving the work forward and securing coverage
Skills & Experience
This is what we look for in candidates:
- Ideally at least six months experience working in a PR environment
- Excellent writing skills, with the ability to adapt writing to suit different audiences
- Great attention to detail, must be able to spot spelling mistakes or grammatical errors
- Tenacious approach to media sell-ins. You can’t be afraid of picking up the phone! And a good understanding of the media landscape from TV news and magazine programmes to national newspapers to consumer lifestyle magazines to blogs
- Good understanding of the influencer landscape and influencer marketing channels such as Instagram, Facebook, YouTube, TikTok etc.
- Good communications and interpersonal skills at every level, and a high regard for confidentiality when needed
- Great organisational skills, being able to juggle lots of different actions day-to-day across varying accounts
- Strong IT skills across Microsoft Outlook, Word, Excel, Powerpoint, Googledocs – we use MacBook laptops at Tin Man
- Agency environments can be fast-paced and full-on, so the ability to work well under pressure and previous experience working in a fast-paced, agency environment (or similar) would be helpful
- Essentially, we’re looking for someone smart, organised and driven - with a proactive attitude who is not afraid to roll their sleeves up and get stuck in