Account Director, PV Ford

London, England, United Kingdom

12/9/2024

Account Director, PV

Group: Mindshare Worldwide

Reports to: Business Director

Mindshare is a media services company that accelerates Good Growth for its clients. Our company values of energy, empathy and impact bind together our diverse global family of 10,000 people from every culture and with every specialist skill you can imagine. People at Mindshare create ideas and solutions that help not only our clients, but also the industry and the world.

You can check out some of our people stories and client work and awards on LinkedIn or Instagram or hear about the company in the words of our own people here.

What We Can Offer You

At Mindshare Worldwide, we offer a competitive salary package, with 25 days holiday increasing with service to a maximum of 30 days, with the option to buy an extra 5 days per year. We also have an enhanced pension scheme, Bupa healthcare, a monthly wellbeing fund and early finishes on a Friday during summer. These are just some of the great benefits we offer.

Based ten minutes from London Bridge tube station, our office has a rooftop with 360 views of London – a great space to hang out with colleagues and friends!

We also offer an extensive training programme to help guide your career development, there’s a wide range of options to suit everyone at all levels of your career.

Our Values & Behaviours

Our new values, of Energy, Empathy and Impact not only align with our Good Growth ambition but represent our commitment and dedication to our people, helping them grow their careers, fostering creativity, embracing humanity, and changing the world. At Mindshare we are open to difference. We believe in being open and supportive of our people and all their differences to help them succeed. Be different at Mindshare and use your difference to shape the world through media.

Our Commitment

We want you to have the best opportunity to show us your skills and talents, please let us know if there is anything we can do to make the application/interview process work for you. Should you require any adjustments or if you require this document in another format, such as large print or audio, please contact the People Team (peopleteam@mindshareworld.com).

If you require any information on what to expect during the interview process, please also reach out to the People Team.

The Role

We are looking for an Account Director to join the Mindshare team to lead communication goals and act as the vital conduit between multiple internal and external stakeholders, ensuring the seamless day-to-day management of clients, projects and relationships.

You will have responsibility for running a portfolio of some of the world’s leading brands to deliver best in class client service, media and marketing planning expertise, operational acceleration and bigger picture digital leadership.

This role will be key in building strong relationships with multiple local markets and working together to deliver best in class campaigns.

You’ll be able to manage the complexities of working with different creative disciplines, agency mixes and be the invaluable trusted, considered and approachable ‘doer’ in the team.

You'll need to demonstrate skills working across several different project types and you’ll be expected to get to grips with things quickly.

There is frequent high-level client contact, and you’ll be the face of Mindshare to a major client. You will lead the client relationship while also being responsible for maintaining the quality of contracted services.

With a strong sense of professional curiosity and interested in developing your knowledge of issues within the digital and media industry, you’ll provide a knowledgeable point of view on matters that are currently being debated and that directly impact our client’s broader business.

Essential Criteria

• Excellent client facing communication & presentation skills.
• Experience in managing large projects.
• Demonstrated experience and success working with the decision makers of organizations.
• Significant proven experience of working with multiple stakeholders, e.g. suppliers, advertising/marketing agencies, media owners.
• Shows a depth of understanding of the industry, business, brands and consumers in client conversations.
• Understands business principles and good practice and perceives issues in both financial and commercial terms.
• Data-driven and detail oriented, questioning wisdoms and suggesting new approaches as markets and channels evolve.
• Confidence in presenting conceptual topics in a simple, meaningful manner, with the ability to transform marketing challenges into solutions.
• A thorough understanding of how digital media supports and integrates with other media channels, both owned and paid and a collaborative approach to working with specialist teams to design plans.
  
  

Desirable Criteria

• Ability to advise on planning approaches encompassing: Consumer Experience, 360 Media environment (inc Digital, Social, PR, Events).
• Consultative approach to client engagement, media planning & measurement for international (global) clients.
• Solid understanding of the economic dynamics and integrated media strategies needed to drive growth across in B2C & B2B environments.
  
  

Responsibilities

• Entrench senior client relationships that position Mindshare as a principal business partner of the client/s. Be unafraid to push back, be audacious and stand your ground in terms of ideas.
• Build client satisfaction by soliciting feedback and operating like a consultant.
• Acts as a client visionary by bringing a highly valued perspective to the client based on a deep understanding of their business, issues and opportunities.
• Overall strategic approach on the account/s designed and delivered to meet client’s business objectives and strategies.
• Maintain clear, regular communication with both client and internal teams (central and local markets) regarding your projects.
• Build relationships to ensure that your clients and agency teams trust you and love working with you.
• Strong collaboration across core disciplines with an understanding of the connection between planning, strategy & activation.
• Collaboration with Data & Analytics team to ensure consistent measurement of plans across against critical KPIs.