Associate Paid Search Account Director

Manchester, England, United Kingdom

12/18/2024

We are looking for an Associate Paid Search Account Director to be responsible and accountable for the success and delivery of Visualsofts Paid Search service. You will own a portfolio of key to mid-level Paid Search clients and become the go-to key relationship stakeholder for Paid Search. Relationships and client centricity is crucial as your key objective is to grow your portfolio's return ensuring the Paid Search product/service is innovative, efficient and delivered to the highest possible quality.

This position is ideal for individuals currently in client-facing roles or Senior Marketing Executives with experience in PPC seeking to advance their careers.

Job Purpose

The Associate Paid Search Account Director will lead and ensure the implementation of the client portfolio across all relevant platforms of the product/service, constantly aiming to deliver the client's goals and targets. Utilising cutting-edge, top-tier technology and capitalising on our partnerships with Google, Microsoft, and Shoptimised, the Associate Paid Search Account Director will prioritise clients, demonstrating a strategic mindset by responding and adjusting as needed to achieve excellence.

Strategy and impeccable execution are key to the role, ensuring that clients benefit from the Paid Search service and have a clear and transparent view of the work carried out.

Primary Duties

Client Portfolio Relationship

• Nurture and own the relationship of your portfolio of clients
  
  
  

Portfolio Retention

• By utilising your relationship with your portfolio ensure client retention is at an all time high and best in class.
  
  
  

Maintain & Promote Highest Standards of Paid Search

• The execution of Visualsoft services must be impeccable, this ensures all clients are serviced fully and efficiently, but also to the best of Visualsoft's ability at all times
  
  
  

Client Happiness

• Measured by Net Promoter Score (NPS), utilise your relationship and generation of results to ensure NPS is constantly high.
• Client Satisfaction Surveys (CSAT) will be conducted at all available touch points, as an Associate Paid Search Account Director it is imperative that your client portfolio gives positive responses
• When NPS or CSAT scores are not as desired, appropriate action must be taken leveraging your relationship and the work Visualsoft carries out
  
  
  

Strive for Client Results

• Continuously strive to produce the highest results for Visualsoft clients via Paid Search
• Take full ownership and accountability for all results, implementing change where required to improve
  
  
  

Control & Own Paid Search Strategy

• Devise and own best in class Paid Search strategies of your portfolio of clients
• Ensure positive and negative results are shared across the business with relevant key stakeholders to benefit other client portfolios
• Implement industry-leading strategies, even first to market where beneficial
  
  
  

Key Account Tasks

• Budgets - implementation of changes and budget increase recommendations
• Implementation of optiscore recommendations
• Bid Strategy Reviews and changes
• Client Communication for their assigned clients
• Internal Comms for assigned clients
• Design Requests
• Front End Development Requests
• Responsible for sign-off of monthly client reports
• Strategy decks - Instrumental in offering strategic guidance and advice.
  
  
  

Requirements

• Extensive proven experience either agency or client side specialising in Paid Search
• Extensive experience of Paid Search management
• Proven expertise in external Paid Search platforms and tools, analytics, forecasting and measurement
• Experience in building and executing Paid Search strategies, whether in-house or for clients
• Working to tight deadlines as a team and as an individual
• Client-facing experience at a senior level
• Client meeting experience and proven strategy presentation skills
• Analytical and data-driven
  
  
  

Desirable

• Experience in e-commerce
• Experience in other digital media channels
• Google Data Studio
• Attribution
• Google Tag Manager
• Feed Management Solutions
  
  
  

Benefits

• Competitive basic salary with great progression options
• Unlimited paid holidays - yes that's not a typo!
• We operate a hybrid working policy: 3 days in the office, with the option to request up to 2 days working from home each week
• Great working environments; our Stockton on Tees and Manchester workspaces are also dog-friendly
• A high-performance MacBook
• Health Assured Employee Assistance Programme
• Free eye tests and flu jabs
• VS Perks, have a monthly treat on us; from Amazon vouchers, PlayStation credits, ASOS, H&M to Just Eat, there's something for everyone!
• Free breakfast, fruit, hot and cold drinks and protein shakes
• Friday afternoon drinks to wind down for the weekend
• Pension scheme to help you save for the future
• Cycle to work scheme
• Discounts across our brands
• Regular team social events
• Training & development
  
  

So if you think you've got what it takes to join one of the UK's leading eCommerce providers, we'd love to hear from you.

A little formality... by applying you implicitly consent to us processing your data for review for this vacancy only.

Talent Hunter Referral Bounty - £250

Help us find the right talent to join our team, and get a handsome reward in return. It couldn't be easier - if you know someone who could be an ideal candidate, either refer them directly to us or simply ask them to include your details as the reference when they apply. If they land the job with us as a direct result of your referral, you get the bounty!

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Visualsoft is an equal opportunities employer committed to creating a diverse and inclusive environment where employees are valued for their skills, experiences, and unique perspectives.

We believe passionately that a diverse workforce is central to our success so we welcome applications from all sections of the community.