Marketing Automation Manager
Company
Location
London, England, United Kingdom
Posted At
12/13/2024
Advertise with us.
Please contact: hello@huntukvisasponsors.com
Please contact: hello@huntukvisasponsors.com
Description
About Sedex
Sedex is a trusted partner for over 85,000 businesses worldwide, helping them create socially and environmentally sustainable supply chains. Through our platform's powerful data insights and expert guidance, we simplify the management, assessment, and reporting of sustainability performance.
Our Vision is to be a leader in making global supply chains more socially and environmentally sustainable. Our Mission is To provide data-driven insights, accessible tools, and exceptional services that support businesses in improving environmental, social, and governance (ESG) performance and outcomes.
The role
Sedex is looking for a skilled and strategic Marketing Automation Managerto join our team. As the Marketing Automation Manager, you will take charge of optimizing our marketing operations, with a key focus on maximizing HubSpot’s capabilities and managing effective marketing campaigns. This role demands a combination of strategic insight, technical proficiency, and hands-on execution to deliver impactful marketing initiatives and drive revenue growth across new business and our current customers.
In this global, fast-paced environment, your ability to be resourceful, detail-oriented, and multitask will be key to your success. As a self-starter, you will thrive in an environment where your proactive, ‘can-do’ approach and strategic mindset can drive impactful results.
Key Responsibilities
HubSpot & Marketing Automation:
At Sedex, our approach to business and culture is firmly rooted in our core values, which guide everything we do:
By embedding these values into our daily practices, we ensure that we not only meet our business objectives but also create a lasting, positive impact on our people, our customers, and the communities we serve.
Privacy Policy
Sedex is committed to protecting the privacy of its website users and members. Sedex uses any personal information you submit to us in accordance with this policy. The General Data Protection Regulation (GDPR) requires us to ensure that any personal information you provide us is processed fairly and lawfully. Sedex is the data controller in relation to any personal information you submit. Click here to view our privacy policy
Sedex is a trusted partner for over 85,000 businesses worldwide, helping them create socially and environmentally sustainable supply chains. Through our platform's powerful data insights and expert guidance, we simplify the management, assessment, and reporting of sustainability performance.
Our Vision is to be a leader in making global supply chains more socially and environmentally sustainable. Our Mission is To provide data-driven insights, accessible tools, and exceptional services that support businesses in improving environmental, social, and governance (ESG) performance and outcomes.
The role
Sedex is looking for a skilled and strategic Marketing Automation Managerto join our team. As the Marketing Automation Manager, you will take charge of optimizing our marketing operations, with a key focus on maximizing HubSpot’s capabilities and managing effective marketing campaigns. This role demands a combination of strategic insight, technical proficiency, and hands-on execution to deliver impactful marketing initiatives and drive revenue growth across new business and our current customers.
In this global, fast-paced environment, your ability to be resourceful, detail-oriented, and multitask will be key to your success. As a self-starter, you will thrive in an environment where your proactive, ‘can-do’ approach and strategic mindset can drive impactful results.
Key Responsibilities
HubSpot & Marketing Automation:
- Serve as the primary owner of HubSpot across marketing, ensuring its full utilization and optimization.
- Partner with our teams to create and enhance nurture campaigns that engage ICP audiences throughout the buyer’s journey.
- Continuously improve the lead scoring model for more accurate targeting and conversions.
- Use HubSpot to launch campaigns, build landing pages, and manage marketing assets.
- Own and manage integrated platforms with HubSpot, ensuring correct set up and optimise performance.
- Develop and maintain dashboards and reports to track marketing KPIs and other essential metrics.
- Manage lead uploads and enhance marketing datasets to maintain high data quality standards, ensuring all tracking is optimised and marketing touchpoints are tagged throughout the buyers journey.
- Regularly analyse HubSpot and Salesforce databases to identify opportunities for campaigns that drive revenue and pipeline growth.
- Lead data-driven decision-making by being the go-to expert on marketing data and performance metrics.
- Evaluate and recommend new tools and platforms to improve operational efficiency, reporting, and campaign performance.
- Stay updated on the latest trends in marketing operations, especially in AI-powered solutions.
- Train marketing team as needed to optimize their use of HubSpot and other marketing tools.
- Work closely with marketing leaders to define and manage lead lifecycle stages and the sales funnel.
- Maintain and manage the knowledge base for the marketing team, ensuring that all critical processes are well-documented and up-to-date.
- Support the team with other marketing operations tasks
- Manage marketing budget, working closely the the marketing team leaders and finance to ensure accurate spend reporting and attribution
- +4 years of experience in Marketing Operations, with extensive HubSpot experience in a B2B environment
- Strong communication and collaboration skills, especially in cross-functional team environments.
- Analytical mindset with a strong problem-solving ability.
- Strong hands-on experience with HubSpot and Salesforce.
- HubSpot Marketing certification is required.
- Bonus: Experience with additional platforms like 6Sense, SalesLoft, and Cognism.
At Sedex, our approach to business and culture is firmly rooted in our core values, which guide everything we do:
- Respect Each Other: We believe that a foundation of mutual respect is essential to creating a positive and inclusive environment.
- Customer-Driven: We are passionate about delivering exceptional value to our customers. By listening to their needs, understanding their challenges, and continuously adapting our solutions, we aim to empower them to achieve their sustainability goals and drive positive change in their supply chains.
- Thinking Creatively: Innovation is at the heart of our work. We encourage creative problem-solving and embrace new ideas that challenge the status quo. This mindset allows us to continuously improve our products and services, offering fresh and effective solutions to complex sustainability and ethical sourcing issues.
- Take Ownership: We empower our team members to take responsibility for their actions and outcomes. Every person at Sedex is encouraged to own their work, make decisions with confidence, and contribute proactively to the success of the team and the business.
- Deliver Results: We are results-oriented and committed to delivering tangible, impactful outcomes for our customers, our business, and society at large.
By embedding these values into our daily practices, we ensure that we not only meet our business objectives but also create a lasting, positive impact on our people, our customers, and the communities we serve.
Privacy Policy
Sedex is committed to protecting the privacy of its website users and members. Sedex uses any personal information you submit to us in accordance with this policy. The General Data Protection Regulation (GDPR) requires us to ensure that any personal information you provide us is processed fairly and lawfully. Sedex is the data controller in relation to any personal information you submit. Click here to view our privacy policy
Advertise with us.
Please contact: hello@huntukvisasponsors.com
Please contact: hello@huntukvisasponsors.com