Marketing & Communications Manager

Marketing & Communications Manager

Oakfield Preparatory School, West Dulwich

Salary: FTE £45,818 up to £57,273 per annum

Job Status: Term time only plus an additional 6 days to be worked during school holidays

An Education Development Trust school for children aged 2-11 years

Oakfield is a vibrant independent preparatory school in the heart of West Dulwich. We have high aspirations for our pupils' academic success, providing a nurturing environment that values them as individuals. We are committed to offering a well-rounded education that equips pupils with the skills and experiences they need to thrive in the future.

We are looking for a Marketing & Communications Manager to develop and implement a marketing strategy and communications plan that builds brand awareness, raises the school's profile and drives pupil recruitment. The right candidate will own all of the school’s marketing activities, developing and delivering creative and impactful marketing communications strategies across a range of online and offline channels to support the achievement of the school's admissions targets.

The ideal candidate will be excited about the opportunity to be involved in all aspects of the school’s communications and set the strategic direction for our marketing activities.

You will have:

• Expert knowledge and understanding of marketing and communications tools, channels and techniques
• Previous experience devising long term marketing and communications strategies
• Strong experience and track record of marketing and communications on target-driven projects
• Experience of identifying target audiences and devising digital campaigns that engage, inform and motivate, including paid and low/no cost acquisition campaigns
• Evidence of analysing data from multiple sources and synthesising effectively to share with non-specialist audiences to inform decision making
• Up to date knowledge of the latest trends and best practice in online marketing and measurement
• Excellent understanding of working with multiple stakeholders to generate a consistent narrative
• Excellent understanding of how to optimise copy for website, social media and email
• Good understanding of using Google Analytics and other social media analytics functions required to effectively measure user engagement on website, social media and via newsletter
• In depth knowledge of using MS Cloud platforms and suite of tools
• Commercially aware and able to demonstrate sound budget management

Closing date: Thursday 6 February 2025.

Interviews to take place on: Wednesday 12 February.

Interviews: Interviews to take place in person at Oakfield Preparatory School with the Head Teacher, School Business Manager and a Marketing Consultant.

How to apply: During your application you will be required to upload your CV and submit a supporting statement.

Education Development Trust is committed to safeguarding and promoting the welfare of children and adults whom we work with and come into contact with around the world. All applicants are subject to thorough screening and successful candidates are subject to the relevant level of criminal record checks with national police authorities or the UK’s Disclosure and Barring Service (DBS). For all school-based roles this will be an Enhanced DBS check.

At Education Development Trust, we strive to create a workplace where everyone feels valued, can be themselves and knows they can reach their full potential. We embrace and celebrate our differences through various initiatives and support colleagues through a number of staff networks. We’re committed to building a strong, diverse workforce and making Education Development Trust an inclusive place to work. If you have specific requirements or adjustments, please let us know if there is anything we can do to support your application. We are proud to be a member of the Disability Confident employer scheme.