Marketing Coordinator

About TQA:

TQA is a global leader in delivering innovative automation solutions, helping businesses optimize processes and achieve transformative results. Our growing EMEA team is dedicated to expanding our presence across the region through strategic partnerships, impactful events, and tailored marketing campaigns.

Position Overview:

We are seeking a dynamic and detail-oriented Marketing Coordinator to support our EMEA team in driving regional marketing efforts. This role will focus on partner marketing, industry event coordination, and regional campaign creation and execution. The ideal candidate will have hands-on experience with event marketing, HubSpot, and Salesforce, along with a passion for collaboration and delivering results.

Key Responsibilities:

Partner Marketing:

• Support the execution of co-marketing initiatives with key EMEA partners.
• Collaborate with internal teams and external partners to develop joint campaigns, content, and events that align with shared goals.

Event Marketing:

• Plan, coordinate, and execute industry events, conferences, and webinars across the EMEA region, ensuring seamless delivery and brand consistency.
• Manage event logistics, promotion, attendance tracking, and post-event follow-ups.
• Work closely with partners to maximize co-branded opportunities at events.

Regional Campaigns:

• Develop and execute localized marketing campaigns, including email campaigns, webinars, and content syndication.
• Monitor campaign performance and provide insights for optimization.
• Utilize HubSpot and Salesforce to track campaign data, measure KPIs, and manage lead flow.

Content and Collateral Support:

• Assist in creating region-specific marketing content, such as email templates, landing pages, and partner materials.
• Collaborate with global marketing teams to tailor content for EMEA audiences.

Required Skills and Experience:

• 2+ years of experience in marketing, with a focus on event marketing, partner marketing, or campaign execution.
• Proficiency in HubSpot and Salesforce for campaign management and lead tracking.
• Strong organizational skills with the ability to manage multiple projects and deadlines.
• Excellent communication and interpersonal skills to collaborate with internal teams, partners, and vendors.
• Experience coordinating events, including in-person, virtual, and hybrid formats.
• A self-starter mindset with a proactive and solution-oriented approach.

Preferred Qualifications:

• Experience in B2B technology or automation industries.
• Familiarity with digital marketing tools and tactics, including social media, webinars, and email marketing.
• Understanding of the EMEA business landscape.

TQA is an equal opportunities employer. We welcome your application and believe in diversity of experience and opinion. Applications will be considered without regard to education, culture, ethnicity, race, sex, gender identity and expression, nation of origin, age, languages spoken, colour, religion, disability, sexual orientation and beliefs. We celebrate multiple approaches and points of view and believe passionately that employing a diverse workforce is central to our growth and success, so we are building a culture where difference is valued.