Marketing Executive – University Engagement

Bournemouth, England, United Kingdom

12/18/2024

More details

Marketing Executive – University Engagement

Location: Hybrid – 2 days office, 3 days at home

Working hours: 37.5 hours, 5 days a week

Salary: £25k - £30k per annum

**PLEASE NOTE - Interviews will not be carried out until January 2025**

About Kortext

Kortext is an exciting and fast-growing tech business in the education sector. As the UK’s #1 student learning content and engagement platform partnering with over 100 UK universities and many more worldwide, we need great people to join our team. Our purpose is to support universities in their mission to educate the next generation of difference-makers!

The Role

We are recruiting a motivated Marketing Executive to collaborate with our Account Managers in driving engagement across our key university accounts. This dynamic role will involve managing our Student Ambassador programs, coordinating events, and fostering relationships with university stakeholders.

As a member of the wider Marketing team, this role is pivotal in enhancing our presence within universities. The position is ideal for someone who understands the student experience, excels in organisation, communication, and attention to detail, and thrives in a fast-paced environment. Some experience in marketing, sales, recruitment, or event management is beneficial. Travel to university campuses will be required.

Key responsibilities

Engagement Marketing Strategy

• Collaborate with Account Managers to design and implement engagement marketing strategies, including developing marketing materials, email campaigns, and events.
• Liaise with universities and Kortext Account Managers to launch Student Ambassador programs and academic advocate initiatives.
  
  
  

Event Management

• Organise and attend university events such as pop-up events, Freshers’ Fairs, and training sessions.
• Ensure promotional materials are prepared and available for all engagement events.
  
  
  

Student Ambassador Program Management

• Advertise Student Ambassador roles via university job boards, Kortext’s website, and recruitment sites.
• Screen, interview, and hire candidates for ambassador roles.
• Train new Student Ambassadors and serve as their primary point of contact.
• Manage ambassadors creating tasks, tracking performance, and providing feedback.
  
  
  

Data & Feedback Analysis

• Gather feedback on the Kortext platform through surveys and focus groups.
• Analyse engagement data and produce monthly reports to measure program success.
  
  
  

Collaboration & Partnerships

• Work with the HR team on recruitment and payroll requirements for Student Ambassadors.
• Collaborate with partners such as Student Minds to promote student well-being.
• Assist in creating marketing materials tailored to university needs in collaboration with the marketing team.
  
  
  

Key Skills & Requirements

• Experience in marketing, recruitment, sales, or event management.
• Proven ability to work in a fast-paced environment with multiple deadlines.
• Proficiency in Microsoft Office and familiarity with database management.
• Experience using digital tools such as SurveyMonkey, Mailchimp, or social media platforms for marketing purposes.
• Exceptional verbal and written communication skills, with confidence in public speaking.
• Strong organisational skills with high attention to detail.
• Empathy, team-building abilities, and strong interpersonal skills.
• Flexibility and responsiveness to change.
  
  
  

Kortext Benefits

Flexible working

We appreciate that individuals' situations can vary for childcare, studying or many other reasons. With that in mind, we can offer flexibility within hours to accommodate this.

Simply Health scheme

We have an excellent health scheme plan that allows employees to sign up for the following three months of employment. This includes financial support towards dentists, chiropractors, private appointments and many more.

Office close to the beach

Our Office is situated locally to the beach. In 2022 & 2023, we held our Kortext summer party at the beach, and it was an excellent setting for our remote and local staff to connect.

Hybrid working

Following Covid, we adapted to the times, offering remote/hybrid positions, allowing us to source talent outside Bournemouth and expand our business.

26 days Holiday

We start at 26 days of Holiday plus eight bank holidays, with an opportunity to increase to 28 days after five years (pro rata for part-time members)!

Learning and development

We offer a range of L&D, regular refresher training, coaching and mentoring, buddy programme, and many more!

Work environment:

A hybrid contract whereby 2 to 3 days (per week) will be required in the office.

You will be expected to have a dedicated home office area to focus on work related activities and communicate effectively with customers and colleagues.

Equal Opportunities Employer:

Kortext is committed to providing an inclusive working environment where our employees can be themselves and everyone has equal opportunity to reach their full potential. We value difference and know that a diverse community makes for greater innovation and brings a breadth of skills, experience and perspectives. We encourage everyone to apply.

Reasonable Adjustments:

We recognise that everyone is unique, and we encourage you to speak to us should you require any adjustments during the hiring process & your employment.

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