Paid Search Account Manager, 3month FTC

Who Are We?

As one of T&Pm is one of the world’s leading full service creative and media agencies, connecting talent and tech to drive growth for brands. Formed by the integration of The&Partnership and mSix&Partners, it brings together content and distribution into a single, holistic end-to-end marketing solution. Backed by WPP and GroupM and combined with the agility of an entrepreneurial Partner-led mindset, the multi-discipline agency spans four continents with 45 offices and over $1.2 billion dollars in billings globally. As an early adopter with the first ever AI-generated TV ad for Lexus in 2018, T&Pm is focused on harnessing AI across all its outputs with its 1,900 people already trained on WPP’s proprietary AI platform Creative Studio, to deliver enhanced outcomes for clients.

We believe in The Power of &, connecting talent & tech to fuel brand growth. Our teams blend creative, media, experience and technology specialists from across our marketing practices. The performance mindset of these teams optimises to business outcomes in every channel, fueled by the latest innovations in AI. Working alongside our clients’ marketing departments, we deliver ‘&mplified Creativity’ to solve their business and brand challenges seamlessly, creatively and efficiently.

Ultimately of course, we are our people. They’re the most important part of our business, so we want to make a lasting impression on them in the same way they do on us, by striving to become the most important place in their careers.

That’s why we do our best to build strong communities around them; provide the best possible opportunities for them to develop & grow; and empower them to make a difference to their clients and the world at large. Our strengths often lie in our differences, so we challenge and champion each other and our clients, to be the very best we can be.

The Role

As a Paid Search Account Manager, you will be responsible for owning the day-to-day execution of all elements of paid search activity, employing strong platform knowledge & supplier relationships to deliver flawless testing and media plans, optimisation, and analysis.

The role involves managing one or several juniors, overseeing their work and their development to successfully execute client deliverables and exceed client’s expectations.

Responsibilities of Paid Search Account Manager:

Campaign Management

• Effectively manage your & your team’s designated search accounts, ensuring ongoing and timely optimisation is delivered by the team; proactively looking for both tactical and strategic optimisation opportunities and forecasting, whilst working with the AD to devise campaign strategy and translate this into campaign delivery.
• Take responsibility for wider client or team deliverables (such as performance commentary or weekly reporting) and guide more junior team members in how this can be effectively achieved.
• Ensure adherence to paid search channel best practices for clients and contribute to the development of search best practice.

Client & Partner Management

• Develop strong relationships with the team, your client, and key suppliers, leading team communications with these stakeholders. Has an expert knowledge of client and agency structures.
• Foster a good working relationship across all client teams to facilitate flawless execution of plans and builds rapport to become a trusted advisor.
• Has strong knowledge of the client sector/ industry which is shared to build strategies and plans. Identifies strategic issues and raises questions to help stakeholders explore and understand their wider business challenges.

People Management

• Motivational Manager leading by example while encouraging and coaching one or several juniors on the team, providing feedback and recognition for a job well done.
• Delegating and managing workloads across the junior members of the team where required, whilst supporting and educating planning teams on the benefits and purpose of paid search.

Operational Excellence

• Making full use of the technology available, implementing processes and practices that maximise operational efficiencies whilst identifying opportunities for process improvement, and providing recommendations.
• Takes ownership of issues when they arise and proactively suggests ways to resolve these and prevent them from happening in the future.
• Contributes to the development of strategic revenue and services opportunities.

T&Pm embraces and celebrates diversity, inclusivity, and equal opportunity. We are committed to building a team that represents a variety of backgrounds, perspectives, and skills. We are a worldwide creative agency that represents global clients. The more inclusive we are, the more brilliant work we can create together.