Senior Campaign and Engagement Manager – 12 Month Full Time Contract

London, England, United Kingdom

12/16/2024

Join us as a member of the Development and Skills team, as a Senior Campaign and Engagement Manager VP, to enable the success of the senior leadership team by helping to navigate complex challenges, make informed decisions, and deliver against the strategic objectives and priorities of the team. The main duties of the role are to take Ownership of the Risk and Control and Group Colleague Upskilling internal and external global activation campaigns.

You will demonstrate a strong in depth knowledge of strategic campaign and engagement planning, both internally and externally, as well as leading on cultural change initiatives. You will need proven experience of running colleague engagement campaigns and developing marketing plans– including designing engagement materials like videos, comms, nudges. You will have strong written and verbal communication skills working with both internal & external parties as required. You will be working in fast-paced environment, managing multiple priorities and stakeholders.

This is an exciting and challenging role that will have very high visibility and impact cross the global organisation. It is a role that will work extensively with stakeholders across the bank and external industry vendors.

The Ideal Candidate Must Have

• Proven experience of running global multi-channel campaigns internally and externally in line with the bank’s strategic priorities and desired cultural outcomes
• Working on multiple projects with different stakeholders- managing and leading a global book of work and working across a complex organisation
• Written skills – experience writing comms, playbooks and designing engagement plans considering branding, collateral, messaging and strategic priorities
• Copy editing experience, ability to proof and edit others work – attention to detail is critical
• Juggling priorities and working in agile/lean way – able to problem solve and remain flexible, and be adaptive to changes
  
  
  

You may be assessed on key critical skills relevant for success in role, such as risk and controls, change and transformation, business acumen, strategic thinking and digital and technology, as well as job-specific technical skills.’

Purpose of the role

To build strong and effective partnerships with the senior leadership of the organisation, advising on how to engage and influence employees to achieve the business’s goals, through an insight-based employee communications strategy, backed up with outstanding execution capability.

Accountabilities

• Leadership communication, using detailed, systematic insight research to help senior leaders understand employee sentiment, and empower them to communicate empathetically with their people.
• Business strategy alignment, building belief in the strategy of the organisation, and the progress being made, with a strong focus on the impact employees have on the client experience.
• Culture and employee proposition communication, designing and implementing communication interventions that influence individual behaviour to create a culture built on the Barclays Mindset; demonstrate why the organisation is a great place to work.
• Change delivery, creating communication interventions that build employee commitment and capability through organisational change.
• Crisis and issues management, working closely with the senior team as part of the management response, focused on the role of employees in engaging clients.
• Capability building, leading and developing a high-performing team, building individual skills and team capabilities.
  
  
  

Vice President Expectations

• To contribute or set strategy, drive requirements and make recommendations for change. Plan resources, budgets, and policies; manage and maintain policies/ processes; deliver continuous improvements and escalate breaches of policies/procedures..
• If managing a team, they define jobs and responsibilities, planning for the department’s future needs and operations, counselling employees on performance and contributing to employee pay decisions/changes. They may also lead a number of specialists to influence the operations of a department, in alignment with strategic as well as tactical priorities, while balancing short and long term goals and ensuring that budgets and schedules meet corporate requirements..
• If the position has leadership responsibilities, People Leaders are expected to demonstrate a clear set of leadership behaviours to create an environment for colleagues to thrive and deliver to a consistently excellent standard. The four LEAD behaviours are: L – Listen and be authentic, E – Energise and inspire, A – Align across the enterprise, D – Develop others..
• OR for an individual contributor, they will be a subject matter expert within own discipline and will guide technical direction. They will lead collaborative, multi-year assignments and guide team members through structured assignments, identify the need for the inclusion of other areas of specialisation to complete assignments. They will train, guide and coach less experienced specialists and provide information affecting long term profits, organisational risks and strategic decisions..
• Advise key stakeholders, including functional leadership teams and senior management on functional and cross functional areas of impact and alignment.
• Manage and mitigate risks through assessment, in support of the control and governance agenda.
• Demonstrate leadership and accountability for managing risk and strengthening controls in relation to the work your team does.
• Demonstrate comprehensive understanding of the organisation functions to contribute to achieving the goals of the business.
• Collaborate with other areas of work, for business aligned support areas to keep up to speed with business activity and the business strategies.
• Create solutions based on sophisticated analytical thought comparing and selecting complex alternatives. In-depth analysis with interpretative thinking will be required to define problems and develop innovative solutions.
• Adopt and include the outcomes of extensive research in problem solving processes.
• Seek out, build and maintain trusting relationships and partnerships with internal and external stakeholders in order to accomplish key business objectives, using influencing and negotiating skills to achieve outcomes.
  
  
  

All colleagues will be expected to demonstrate the Barclays Values of Respect, Integrity, Service, Excellence and Stewardship – our moral compass, helping us do what we believe is right. They will also be expected to demonstrate the Barclays Mindset – to Empower, Challenge and Drive – the operating manual for how we behave.