Senior Marketing Communications Program Executive

Slough, England, United Kingdom

12/17/2024

At Ayvens, progress starts with you.

Our ambitions to shape the future of sustainable mobility are powered by our talent. Join us, and get better with every move.

This 12 month fixed term contract role will require travel to our Slough and Bristol offices.

The requirements of the role are set out below and in return we can offer an annual salary between £33,000 - £42,000 depending on experience.

Key Responsibilities

• Develop and execute a results-driven, multi-platform communications plan in line with corporate and brand direction whilst reflecting local priorities
• Create timely and compelling content in-line with Ayvens UK Marketing priorities and Thought Leadership agenda to support new business, retention and account growth objectives
• Work across the UK Commercial team to define and deliver CLM campaigns that align with commercial goals across all sales channels
• Manage key external suppliers to deliver campaigns and communications that demonstrate an ongoing ROI
• Leverage from nurturing / New Business activity to support ongoing ABM / upsell activity of the wider Marketing and Product team
• Optimise spend with external Marketing vendors and manage performance reviews and ensure alignment within agreed SLAs
• Work across the Marketing team to understand current and future Marketing Automation practices across the team
• Define and roll-out Marketing Automation best practice as a result of above findings
• Ensure all deliverables of the role align with ongoing Market and competitor trends
• Working closely with the legal team to ensure that all campaigns and promotions comply fully with the FCA or any other regulations
  
  

Skills And Experience Required

• Proven track record working in a marketing team, preferably in the financial services, automotive or technology sector
• Exceptional understanding of marketing practices, specifically nurture and account-based marketing activity
• Excellent organisational skills, with the ability to prioritise, multi-task and work to tight deadlines
• A creative flair with an eye for design and attention to detail.
• An ability to work in a dynamic and fast-paced environment, enjoying the challenge of managing multiple projects simultaneously
• Customer-focused and a team player
• Excellent influencing, negotiating and communication skills
• Strong commitment to the principle of continuous professional development
• Demonstrates integrity and honesty in all people and business activities
• Ability to analyse and use evidence from a range of sources to develop and evaluate policy
• Proven ability to translate and convincingly communicate statistical data into meaningful business information
• Fluent in business English language - written and verbal
• Working knowledge of core Microsoft applications (Word and Excel).
• Working knowledge of Marcoms platforms (marketing cloud)
• Formalised training in marketing and experience within marketing
  
  

Why Ayvens?

With over 3.4 million vehicles managed across more than 42 countries, we provide full-service leasing, flexible subscription services, fleet management services and multi-mobility solutions to customers of all sizes, including large corporates, SMEs, professionals, and private individuals. By leveraging our unique position to lead the way to net zero and further shape the digital transformation of the industry, we are well-positioned to meet the evolving mobility needs of our clients and provide them with the solutions they need to thrive.

At Ayvens, we believe that our success is driven by our commitment to customer satisfaction. Our team is dedicated to delivering innovative solutions and technology-enabled services that help our customers focus on their everyday business. We’re committed to sustainable mobility and have made it a core part of our strategy. In everything we do, we’re guided by the principles of authenticity, curiosity, commitment and collaboration. We aim to foster an organisation that's diverse in people and ideas, where everyone can thrive and be themselves, no matter who they are.

Join us on this exciting journey as we continue to enable the transformation towards large scale adoption of sustainable mobility and provide our customers with the solutions they need to succeed. Follow our page for the latest updates, news, and insights.

• ALD Automotive | LeasePlan are rebranding to Ayvens across all 42 countries by 2025.